Posts Tagged ‘sell homes’

Double Your Efforts, Double Your Listings.

Posted on: December 23rd, 2017 by Tim Garcia

Hi folks,

Quick question – are you employing everything you’re professionally equipped with to boost your chances that homeowners will list their home with you, when they’re ready?

Seizing the opportunity to initiate conversations and provide what they need, when they need it, will undoubtedly keep you memorable and in their good graces. By reaching out and going the extra mile, you have nothing to lose – only loyal home sellers (and listings) to gain.

Sound good?

Tim
Marketing Director
Direct | 408.213.4668
1101 S. Winchester Blvd, J-225
San Jose, CA 95128
Buy Just 3 Months, Get 2 Completely Free
+ Free Service For Existing Customers With Our Referral Program

More marketing advice can be found on our featured Tip Of The Week Archive page.

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Do you find yourself asking, well, yourself: “How do I get more listings?” and/or “Where do I find home sellers?”  If so, this article is for you.

Irrespective of our heavy reliance on digital exchanges (via your real estate website, CRM email marketing, texting, mobile, or Facebook and other social media platforms) – verbal communication with folks still matters. Your home sellers are no exception. If anything, they need to hear your voice and/or see you in-person more than anyone else.

What better time to connect than during a weekend Open House, community event, or quick call over-the-phone?  Let’s take a gander at how you can navigate conversations in a thoroughly strategic, fulfilling and memorable way for both you and your homeowners (a.k.a – your prospective home sellers).

Basic A.S.K. formula:
Appeal to, and locate: their needs.
Softly tantalize: your wisdom.
Kindly and consistently provide: the satisfying answers.

What to have handy:
– Your Homebrella network: essentially all of the home care quotes, insight and resources (your trusted service providers’ information) that folks need to get answers, and get things done.
– Know what’s up with insight on some of what’s trendy and effective: 8 of the most popular home improvement trends amongst homeowners, illustrated tips for boosting their home’s curb appeal, bathroom ideas that are big on storage and style, cheap landscaping ideas that’ll rake in cash later.

Perks:
– Keeps you in their good graces and top-of-mind when they’re ready to sell, down the road.

What to say: 
Hey there! How’ve you been? Can you believe Spring’s already here?
Summer’s just around the corner, too! And people are getting busy from the looks of it.

Home improvement, repairs, and remodeling are pretty popular these days.
Do you have any projects on your agenda?


– If they say YES:

Terrific! Well, instead of searching and scrolling through Google or Angie’s List, and calling places left and right for answers, quotes and resources- I’m here to make things super convenient for you.

What sort of home care/construction are you looking to get started with? I’m happy to send you some leads.
While I’m at it, I can even set you up to receive updates on home values in the neighborhood, including yours. They’re a great way to keep up with market trends and know what your home is worth. That sound good? Thanks for your time!

Wrap it up:
Jot down their requests, provide the resources via your Homebrella network and set them up to receive Seller’s Corner alerts. Easy, huh?


– If they say NO:

Ah, gotcha. Well, if it ain’t broke, don’t fix it – right?
Anyway, in case something does come up – instead of searching and scrolling through Google or Angie’s List, and calling places left and right, for answers, quotes and resources – I’m here to make things super convenient for you.

Any home care project you’d like to get underway, consider me your starting point.

In the meantime, are you interested in learning about home values in your neighborhood?
Whether or not you ever plan to sell your home, they can be super helpful in terms of keeping up with the market trends and knowing what your home is worth.

Just want to make sure – is your email address still _____?
Hope we can stay in touch. Thanks for your time!

Wrap it up:
Don’t forget to follow-up with them via your CRM (Client Relationship Manager) with any home care requests they send you, and set them up to receive Seller’s Corner CMA (Comparable Market Analysis) alerts.

FYI – you kind of just doubled your chances of folks selling with you. Way to go.

Remember to simply A.S.K., and you shall receive.

Really hope this helps,

Tim
408.213.4668
tim@propertyminder.com

 

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.

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“‘Twas The Night” (A Real Estate Remix)

Posted on: December 9th, 2017 by Tim Garcia

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Additional Homeseller/Listing-Oriented Content For Your Perusal:

Seller’s Corner: Exclusive Automated Listing-Generation Marketing Tool
How To Keep Your Home Sellers At Your Beck And Call
More Tips On Staying Connected To Your Home Sellers

Email Marketing Content To Send To Your Home Seller(s)
(you can literally copy, paste, edit at your discretion and send out to your homesellers):

1) Home Staging Checklist (Email Reminder) For Sellers
2) Convincing Homeowners (Via Email) They Need You To Help Sell Their Home
3) Cherry-On-Top (Quick Email Reminder About Home Pricing)
EXTRA: 5 Tips For Writing The Best Email Subject Lines + 5 Email Marketing Tips To Motivate Your Leads
Conversation Starters For Your Next Phone Call(s) To Potential Home Seller(s)
(to be used to navigate your next telephone chats with your leads):

1) Phone Script For Seller Lead Outreach
2) Let’s Double Your Chances They’ll Sell With You
3) More Listings In 2017 (and ’18): Your Starter Kit
4) Homeseller Outreach Challenge

5) Safeguarding Homes (Home Care Resources) & Befriending Potential Home Sellers (+ 6 Signs It’s Time To Sell)

 

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Black Friday (Winter Sale Extension)

Posted on: November 17th, 2017 by Tim Garcia

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Ever wish Black Friday sales weren’t just a one day thing?
We feel the same way. That’s why ours extends through winter.

Let’s face it: the busy, expensive holiday season is followed by taxes soon after.
You need at least a couple of months to stock up on funds after holiday expenses (gifts, food, etc.), with an added peace of mind that your online marketing presence is as strong and effective as ever.

Buy just 3 months of service with us –  and get 2 entire months for free.

That means 2 free months of:
– More listings.
– Increased referrals.
– Dream home resources for your buyers.
– Unlimited one-on-one training and support.
– Home care resources for your homeowners (sellers).
– Cutting-edge real estate website and complete marketing toolkit.
– Unlimited access to personalized marketing content, tips, and advice.

Sound good? There’s more.
Let us know when you’d like to sign-up and/or see everything in action, first.

Cheers and Happy Holidays,
Tim and the PropertyMinder Team
408.213.4668
tim@propertyminder.com

 

 

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Accelerate listings, marketing, and your professional pace with AccelerAgent.

Posted on: September 30th, 2017 by Tim Garcia
 

This month, I’ll keep my message to you simple and straightforward:
I want to give you everything you need to end 2017 with a bang. AccelerAgent style.
(If you’re more of a visual learner, simply scroll down for direct access to everything).

Quick monthly recap of what we’ve rolled out…
– New website templates.
– New IDX/MLS Search.
– Cutting-edge tools to increase your listings.
– Free service (2 referrals in 4 months gets you 3 months free).
– Continued stream of fresh marketing tips to enhance the quality of your business (click images below):
-How to create and master Facebook Ads to maximize your listing opportunities.
-Read and practice phone scripts to spark critical conversations with homesellers.
-Special invite to a supremely empowering, free. online summit with massively successful real
estate experts and entrepreneurs.
-Plus – helpful infographics on “How To Sell More Homes” and “9 Email Marketing Tips To Maximize Listings
And Sell More Homes.”

Did I miss anything?
Like I said – I’m ready to provide what you need to make these last few months count, and prepare you for an absolutely successful New Year.

Cheers,
Tim
tim@propertyminder.com
408.213.4668

This Month’s Top 5 Marketing Tips

 
 

Exchange thoughts with other agents and access exclusive,
featured marketing tips on our ActiveRain blog.

Company News 
SAVE THE DATES:
Tuesday, October 3rd, 2017 – Thursday, October 5th 2017

Tawd Frensley, our VP of Sales & Marketing, will be a featured guest speaker at the Residential Real Estate Domination Summit! Reserve your free ticket today by clicking the image below.

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realogy

Looking for a way to help agents and/or employees affiliated with any Realogy branches (including CENTURY 21, Coldwell Banker, Better Homes and Gardens Real Estate, Citi Habitats, Climb Real Estate, Coldwell Banker Commercial, Corcoran Group, ERA, Sotheby’s International Realty, NRT LLC) impacted by Hurricane Irma and Harvey?

Consider donating via Realogy Charitable Foundation (RCF)’s Realogy Disaster Relief Fund (RDRF).
Click here or the Realogy image above for more information.

Top Infographics
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How ‘Bout That Weather? (+6 Signs It’s Time To Sell)

Posted on: September 13th, 2017 by Tim Garcia

Weather across the nation has been rather…volatile (yeah, that’s putting it mildly).
From Hurricanes Harvey, Irma and Jose, to intermittent thunderstorms during a 107°+ heat wave in the local San Francisco Bay Area – weather is a hot (and somewhat terrifying) topic these days, to say the least.

You care about your clients, right?
Then, why not express it more often and at every relevant, honest chance you get (i.e. – in light of these bizarre weather patterns, show some urgent, genuine concern for folks’ well-being as we head into an unpredictable fall/winter season)?

What does that mean and look like?
It means delivering professional, top-notch resources they need to fully safeguard their home, family and property. It looks like a home care networking system called “Homebrella” that connects your homeowners and you with quality service providers in their specific area to ensure every (potentially life-saving) job gets done in advance.

So, pick up the phone and start a conversation:

Hey there _____! How’ve you been?
Just wanted to give you a ring and see how you were doing.

Can you believe all of this extreme weather?
It’s tragic and frightening to think where conditions that devastating could hit next.
(If they live in affected/devastated areas – obviously ask how they are holding up and/or provide the following:Resources for people interested in helping Hurricane Irma Victims, Resources for survivors of Hurricane Irma)

It’s also really got me thinking.
I want to make sure all of my clients’ homes are prepped, reinforced and ready to handle anything Mother Nature sends their way.

So, I’ve put together a list of some of the most important home care maintenance tips as we head into the fall/winter/stormy season. I’d love to email you some helpful info, if you’re interested?

If YES:
Great! I’ll get that over to you, right now.
I’ll even include a quick checklist on “6 signs it is time to sell your home” – you might be surprised with a few of them – I know I was!

By the way, if you have any specific home care or improvement requests for resources – like, the most affordable service providers in your area – let me know since I have a database that can connect you with the right folks (including roofing, plumbing, flooring, electric, landscaping, HVAC, cleaning, etc.) Whatever you need, I can get it covered.

Thanks for taking the time to chat. My best to the family! Take care.

If NO:
Okay, sounds good!
By the way, if you have any specific home care or improvement requests for resources – like, the most affordable service providers in your area – let me know since I have a database that can connect you with the right folks (including roofing, plumbing, flooring, electric, landscaping, HVAC, cleaning, etc.) Whatever you need, I can get it covered.

Thanks for taking the time to chat. My best to the family! Take care.

 

Follow-up list of fall/winter home care preparation tips (+ “6 Signs It’s Time To Sell Your Home”)
1) Prepare Your Home for Fall and Winter (+Unpredictable Weather Conditions)

2) 5 Home Maintenance To-Dos in September

3) Making Your Home “Winter Ready”

4) 6 Signs It’s Time To Sell Your Home

5) 30 Tips To Get Your Home Ready For Fall

 

Weathering

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Extra Listings For You: Simple Strategies, Tools (+ Scripts) To Follow.

Posted on: September 7th, 2017 by Tim Garcia

Howdy,

We’re getting very blunt and cutting to the chase: You want listings. We can help you get them.
If you’re a visual learner, you’ll love this infographic (see below) that I created to illustrate 3 simple listing-generation strategies.

*Plus, for more tips on boosting your inventory – including easy, step-by-step scripts to navigate conversations with your homesellers – be sure to check out:

–More Listings in 2017: Your Starter Kit
–Let’s Double Your Chances They Sell Their Home With You

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Really hoping this helps – and that we can connect, soon.

Tim
408.213.4668
tim@propertyminder.com

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.

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3 Simple Tips to Keep Your Sellers Engaged Long-Term

Posted on: May 24th, 2017 by Tim Garcia

by Andy Coffaro
PropertyMinderMarketing

We know how busy you are from the time you wake up and have your first cup of coffee until your head hits the pillow that night.

That’s why we’re giving you three incredibly simple ways to stay engaged with your sellers not just today, but also for years and decades to come to maximize your revenue.

#1. Give Your Sellers Free, Awesome, and Relevant Content

A great way to stay top of mind with your home sellers is to give them free content on a regular basis.

Here are just a few ideas in the order of most efficient to time-consuming – all with the goal of keeping your clients engaged with your content and positioning you as a thought-leader in the real estate industry.

• Provide relevant industry news, articles, marketing and social media tips, and more via your social media channels. This can literally take only a few minutes each day, or you can schedule your posts ahead of time via social media dashboards like Hootsuite.
• You’re an industry leader and expert, so prove it by crafting blog posts on a weekly basis. Short on time? A killer article only needs to be around 300 to 500 words to be effective. That’s as short as just one double-spaced Word document.
• Informative, eye-catching, and scannable infographics like this one can take a bit of time to research, write, and create, but the benefits are almost limitless. You can use them in email blasts, newsletters, blogs, social media, and more. If you don’t have the graphic artist chops to create one yourself, hire an affordable freelance artist to do it for you.

#2. Email Marketing

Think for a quick second how easy it is to stay in touch with your clients via email. You should already have each and every one of their email addresses and if you don’t, you need to ask for it as soon as possible.

Sending out emails to anywhere from 10 to 10,000 of your sellers is a total breeze by utilizing easy-to-use CRM.

How easy? In the time it would take you to email just one seller, you can contact all your sellers.

Plus, remember all that super-rad content you curated easily in tip #1? Repurpose it in your emails to continuing giving your sellers free and incredibly useful information.

#3. Surveys

Ever wonder what your sellers want from you? Why not just ask them?

Using free online surveys you can create in just minutes, ask your sellers what they would like to hear from you? What are their pain points? How can you be of even better service?

Now keep in mind that you’re asking something from your sellers, and this something is their time. Incentives them by offering a free $5 gift card to Starbucks for every person that responds.

Are you on a tighter budget than that? All good. Tell your sellers that every response will enter them into a random drawing of a $50 Starbucks card (or a higher amount if you can afford it). The bait is up to you, but it’s always a good idea to offer something in return for your seller’s time and effort.

See, keeping your audience engaged doesn’t have to be time-consuming or costly. With minimal effort and (mostly) free tools, you’ll keep your sellers engaged both now and well into the future.

 

More marketing advice can be found on our featured Tip Of The Week Archive webpages.

 

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Zillow FAIL, “Freaking Out” Over Low Inventory (+ Solutions).

Posted on: May 19th, 2017 by Tim Garcia

Howdy,

Tim here, with a couple news articles that caught my eye – would love to hear your thoughts!

First off – looks like Zillow is in hot water.
An excerpt from an article entitled “Zillow Advertising under CFPB fire sets real estate industry on edge”:“Why would a new-media company founded to, as it says in its mission statement, ’empower’ customers with new ways of shopping for and maintaining a home cling to an outdated way of doing business, rather than trying to disrupt it with a newer, better model?” Click here to read the full story.

Hmmm…GREAT question. Although we may not have an answer – we definitely have your “newer, better model” when it comes to empowering homeowners (sellers), homebuyers and the agents that want to work with them. Complete access to our marketing suite, designed in the epicenter of USA’s hottest housing market.

Next up, CNBC is reporting: “Real Estate CEO: Record-low housing inventory is ‘freaking us out’”. Full statement + developing story: “The inventory is reaching historic lows. It’s never declined vaster than it did last month. It’s freaking us out – it’s affecting our business; it’s limiting our sales…”

 

Its high time to call in the solution to the low inventory crisis. Can you guess what that would be?
Yep, the exclusive listing-generator: Seller’s Corner.

 

To recap…
Low inventory is a reality. Zillow (the supposed remedy to low inventory) is failing.
Shouldn’t realtors/agents have a reliable, empowering alternative they can turn to?

Given our company headquarters are located in the hottest (seller’s) housing market in the nation – I think it’s safe to say:

We know (and see) the stress and strain of low inventory on agents.
We know (and have designed) marketing tech and practices specifically designed to increase listings and boost the quality and efficiency of your professional career.

That didn’t sound too sales pitchy, did it? 😉

Really hope your week is going well,

Tim
Director of Marketing
408.213.4668
tim@propertyminder.com

 

Not a customer? Gain the competitive upper-hand with PropertyMinder marketing, designed in the heart of the nation’s hottest seller’s market!

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.

 

 

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Your Listing(s) Legacy.

Posted on: May 17th, 2017 by Tim Garcia

Howdy,

Tim here, with a quick heads up – today is National Biographer’s Day.
Biography: (noun) an account of someone’s life written by someone else, complete with details of the most important parts.

Your professional life and legacy deeply matter to us. We want to help you shape them into something lasting, memorable, resilient and hugely successful.
Whether it’s turning leads into buyers, buyers into homeowners, or homeowners into sellers – we’re here to ensure you come out on top, every single time.

Life isn’t predetermined – we have the power to craft and write our own biographies – on our own terms. 
You deserve a legacy of limitless listings, referrals, professional momentum and resiliency (no matter what).

Let’s map out what your business and biography look like: achieved goals, increased listings, industry expertise, and maybe even a little envy from the competition…

Really hoping we can still connect,

Tim
Director of Marketing
(408) 213-4668
tim@propertyminder.com

Speaking of biographies – need help creating, evaluating or revising yours? Check out a sample from our writers and let us know if we can help!

Not a customer? Gain the competitive upper-hand with PropertyMinder marketing, designed in the heart of the nation’s hottest seller’s market!

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List Homes: Your Summer Strategies.

Posted on: May 1st, 2017 by Tim Garcia

May Newsletter_2

Howdy,

Tim here, and I’ll just honestly cut to the chase:
I want to see you sell more homes, this summer. Are you willing to let me help you?

I came across some news today that caught my eye (in terms of it’s potential to garner more listing opportunities for you)…

The U.S. Commerce Department reports that “sales in the category of building materials and garden equipment supplies for the first four months of 2017 are up 5.9 percent from 2016… a huge increase in the amount of homeowner equity stimulates home-improvement activity [and] makes people feel richer, wealthier and more inclined to invest in their house.” * (Source: https://goo.gl/koMPMN)

Let’s capitalize on this (and more).
By reaching out to your homeowners (who are more than likely gearing up for summer home care projects) and providing all of the resources they need (via your Homebrella trusted service provider network)  – you are essentially doubling your chances that they will turn to YOU when they are ready to sell.

Being top-of-mind is the name of the game.
More strategies to really boost your inventory this year are featured in this past months Tips Of The Week, infographics, and company news (keep scrolling for more).

We got this. Are you with me?


May Tips Of The Week

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Company News 
A message from our VP of Sales & Marketing, Tawd Frensley:
“Our New MLS Search is getting rave reviews.
It’s free for our customers. All they have to do is ask.”
– Read a little more about our New MLS Search by clicking here.
– Or click here to see it in-action on a live, one-on-one demo.
New Webinar Lineup! Featured topics include:
Last (but not least): numbers do not lie.
Our marketing is designed in, and inspired by, the
most competitive and hottest (seller’s) market in the USA.

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increasing listings

 

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