Posts Tagged ‘list’

5 Things You Should Know (7/11)

Posted on: July 12th, 2018 by Tim Garcia

What you should know_ Week 1 (1)

 

1. Real estate trends to know: #2 Hurricane Harvey effects bring down price of remodeled homes.

What you should do:
– Keep providing your homeowners with the home improvement and repair resources they
need to fix and/or safeguard their property.

 
2. Marion man to receive kidney from real estate agent who sold his home.

What you should do:
– If this agent can give their kidney, surely you can express a little more gratitude with your
clients (buyers and sellers included). 😉

 

3. Hottest housing market in the US is up 13% and now may be headed for a crash.

What you should do:
– Irrespective of your market, remain diligent in staying connected to your homeowners and
providing them with routine updates on what their home is worth (it will pay off; they’ll think
of you first when/if they decide to sell).

 

4.  Tips [for your clients] when attending an open house.

* Thanks for the link, Andy!

What you should do:
– Review your own Open House Plan Of Action to maximize success at the next one you host/attend!

 

5. Social Media Tips For Growing Your Real Estate Brand.

* Thanks for the link, Andy!

What you should do:
– Check out these other social media marketing tips we wrote, just for you:

– The Truth About Social Media and Real Estate (This Concerns You)
– 5 Best Ways To Connect With Home Buyers & Sellers On Facebook
– Can Facebook Ads Increase Listings & Leads? You Bet!

– 5 Social Media Tips You Probably Aren’t Implementing But Should
– More Likes + More Followers = More Listings?

 
Have a wonderful rest of your week!

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

SIGN UP to receive our emails!

Free, weekly, extensive insight on how to increase your listings, fully nurture your buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts (includes direct access to cutting-edge real estate marketing technology designed in the heart of the Silicon Valley).

 

Coax Out The Home Sellers In Your Homeowners. (Infographic)

Posted on: July 11th, 2018 by Tim Garcia

newcampbell (2)

 

Staying connected to your homeowners (via Seller’s Corner) pays off in 2018.

How?

Case in point: 1940 Villarita Drive, Campbell, CA 95008
– Listing Price (2012): $760,000 (via Redfin)
– Listing Price (2018): $1,398,000 (via Oak Anchor Homes)
– Property Value Increase: $638,000 in 6 years

In a nutshell, $638,000 price increase in 6 years is enough to reach out to your past clients and let them know a thing or two about a thing or two.

Seller’s Corner is your friend, your foundation, your bridge to the land of listings.
Remind them how much their home is worth.
Remind them you have the answers they’re looking for.
They’ll remember you when they’re ready to sell their home.
It’s that simple.

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

SIGN UP to receive our emails!

Free, weekly, extensive insight on how to increase your listings, fully nurture your buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts (includes direct access to cutting-edge real estate marketing technology designed in the heart of the Silicon Valley).

 

A $448,000 Justification To Touch Base. (Home Seller Infographic)

Posted on: June 28th, 2018 by Tim Garcia

newhouse007

 

Staying connected to your homeowners (via Seller’s Corner) pays off in 2018.

How?

Case in point: 152 Fairlawn Ave, Daly City, CA 94015
– Listing Price (2012): $550,000 (via Redfin)
– Listing Price (2018): $998,000 (via Oak Anchor Homes)
– Property Value Increase: $448,000 in 6 years.

In a nutshell, $448,000 price increase in 6 years is enough to reach out to your past clients and let them know a thing or two about a thing or two.

Seller’s Corner is your friend, your foundation, your bridge to the land of listings.
Remind them how much their home is worth.
Remind them you have the answers they’re looking for.
They’ll remember you when they’re ready to sell their home.
It’s that simple.

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

SIGN UP to receive our emails!

Free, weekly, extensive insight on how to increase your listings, fully nurture your buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts (includes direct access to cutting-edge real estate marketing technology designed in the heart of the Silicon Valley).

 

Is $165,000 Worth It? (Home Seller Infographic)

Posted on: June 6th, 2018 by Tim Garcia

newhome

 

Staying connected to your homeowners (via Seller’s Corner) pays off in 2018.

How?

Case in point: 13705 Sherman Blvd, Marina, CA 93933
– Listing Price (2017): $634,000 (via Redfin)
– Listing Price (2018): $799,000 (via Oak Anchor Homes)
– Property Value Increase: $165,000 in 3 years.

In a nutshell, $165,000 price increase in 3 years is enough to reach out to your past clients and let them know a thing or two about a thing or two.

Seller’s Corner is your friend, your foundation, your bridge to the land of listings.
Remind them how much their home is worth.
Remind them you have the answers they’re looking for.
They’ll remember you when they’re ready to sell their home.
It’s that simple.

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

SIGN UP to receive our emails!

Free, weekly, extensive insight on how to increase your listings, fully nurture your buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts (includes direct access to cutting-edge real estate marketing technology designed in the heart of the Silicon Valley).

 

 

$537,500 = (Another) Great Listing Opportunity.

Posted on: May 24th, 2018 by Tim Garcia

listingopp

Staying connected to your homeowners (via Seller’s Corner) pays off in 2018.

How?

Case in point: 7106 Clarendon Street, San Jose, CA 95129
– Listing Price (2017): $712,500(via Redfin)
– Listing Price (2018): $1,250,000 (via Oak Anchor Homes)
– Property Value Increase: $537,500 in 1 year.

In a nutshell, $537,500 price increase in 1 year is enough to reach out to your past clients and let them know a thing or two about a thing or two.

Seller’s Corner is your friend, your foundation, your bridge to the land of listings.
Remind them how much their home is worth.
Remind them you have the answers they’re looking for.
They’ll remember you when they’re ready to sell their home.
It’s that simple.

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

SIGN UP to receive our emails!

Free, weekly, extensive insight on how to increase your listings, fully nurture your buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts (includes direct access to cutting-edge real estate marketing technology designed in the heart of the Silicon Valley).

 

Update Homeowner. Sell Home. Repeat. (Infographic)

Posted on: May 10th, 2018 by Tim Garcia

nature

Staying connected to your homeowners (via Seller’s Corner) pays off in 2018.

How?

Case in point: 520 Walnut Ave., Santa Cruz, 95060
– Listing Price (2015): $560,000 (via Redfin)
– Listing Price (2018): $955,000 (via Oak Anchor Homes)
– Property Value Increase: $395,000 in 3 years.

In a nutshell, $395,000 price increase in 3 years is enough to reach out to your past clients and let them know a thing or two about a thing or two.

Seller’s Corner is your friend, your foundation, your bridge to the land of listings.
Remind them how much their home is worth.
Remind them you have the answers they’re looking for.
They’ll remember you when they’re ready to sell their home.
It’s that simple.

Tim
Marketing Director
Direct | 408.213.4668
Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

More marketing advice can be found on our featured Tip Of The Week Archive page.

 

Increasing Your Listings: A 2018 Approach.

Posted on: May 4th, 2018 by Tim Garcia

2018 approach

homeleadcapture

I’m just going to cut to the chase: good things (like generating more listings and working with home sellers) don’t come to those who wait – they come to those who agitate (their real estate leads and clients).

And when I say agitate, I mean it in the most motivating (NOT irritating) way possible.

Agitate: verb, to arouse public concern about an issue in the hope of prompting action.
So, do you need more listings? Want to know how and where to find more home sellers? Whether it’s via your real estate website, over the phone or in-person, let’s break down the essential resources (and actual things you need to say) to actively agitate and reel in potential sellers, keep them on your radar, and ultimately be their go-to listing agent.

What to have handy (a wealth of knowledge):
– Seller’s Corner: automatic email alerts with home values sent to your clients – reminding them you’re the neighborhood expert, delivering relevant info they find useful (what their home’s worth), and ensuring you’re the top-of-mind agent when they’re ready to sell.

– Why You Should Sell Your Home In 2018
– 15 Features That Sell Homes The Fastest And At The Best Price

 

Perks:
You’re doing the right thing (irrespective of whether or they choose to sell now or later) by planting the seeds to get them thinking, for inevitable growth, trust, and loyalty in your relationships, and – you guessed it – paving the way to more listings.

What to say:
Hey there, how’ve you been?
Just touching base to see if you’re [still] considering selling your home.

I bring it up ‘cause it can be a little tricky doing it all alone. And the market is HOT.

If they say YES:
Wonderful. Have you looked into how to get things started or who to talk to?
Aside from dealing with the hassles of legal documents, inspections, and managing tours and schedules, selling on your own can also cause your property to stay on the market too long without getting offers – which can cause buyers to think something’s wrong with your home.

You deserve serious, educated, financially-capable buyers. I’d love to get you connected with them.

Have you thought of showcasing your home online? I have the latest, cutting-edge marketing tools including virtual tours, HD & panoramic photos and detailed property info to get you started, and attract honest folks. Do you have more time to talk today? Or should we schedule another chat over coffee next week sometime?

If they say YES:
Great! I’ll send you some info on what your home is currently worth* and we can go from there. I can also share a quick checklist of 15 features that sell your home the fastest. **

 

If they say NO:
Ah, gotcha. Well, can we at least stay in touch?
I have all the accurate neighborhood home values (including yours) I can send, at your discretion.
Can I get your email address to keep you updated (monthly or weekly)? *

I can also send you some information on why 2018 might be the best year to sell.***

When/if the day you’d like to sell arrives –  you deserve access to the best ways to feature, broadcast and promote your home online, and ensure a speedy and financially fulfilling selling process, with serious and educated buyers, only.

I would be thrilled to work with another [awesome, charming, fun, great] homeowner, such as yourself. Thanks for your time!

 

Not satisfied with how the conversation went? Want to go the extra mile and continue the dialogue?
Take a gander at this home improvement script for your homeowners (i.e. – your prospective sellers).

You got this. If you need help with anything, let me know. 🙂

Tim
Marketing Director
Direct | 408.213.4668
1101 S. Winchester Blvd, J-225
San Jose, CA 95128
Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

More marketing advice can be found on our featured Tip Of The Week Archive page.

P.S. – if talking on the phone or in-person isn’t your cup of tea at the moment for one reason or another (trust me, many of us can relate), feel free to contact us, and/or check out this email marketing message (you can literally copy, paste, fill in the blanks, and send) to convince folks to sell with you: Sell It! Effectively Convince Sellers They Need You To List Their Home.

 

REFERENCES:

Seller’s Corner

** 15 Features That Sell Homes The Fastest And At The Best Price

*** Why You Should Sell Your Home In 2018 

 

Don’t Assume You’re An Option – MAKE Yourself THE Option (Complete Webinar)

Posted on: April 18th, 2018 by Tim Garcia

WATCH NOW:
~ WEBSITE MASTERY: Make Yourself THE Option ~
*Press the play button in the above video and go FULL SCREEN *

Above is our shortest (and possibly most informative/inspiring) free webinar to date!

From perfecting the home search process for your buyers (including VIP access to full-sized HD photos of every potential dream home, and ensuring they are on YOUR website when perusing matching listing alerts), to maximizing the chances that your homeowners (inevitable sellers) will list with you when they are good and ready (by habitually sending them accurate and useful information on the value of their home and neighborhood activity) – this webinar is chock full of wisdom, motivation, cutting-edge technology in-action, and yes, even a little humor. 🙂

As always, we’d love your feedback!

– Tim

Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
1101 S. Winchester Blvd, J-225
San Jose, CA 95128

Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

 

AVAILABLE NOW: Complete WEBSITE MASTERY Webinar Series
Tawd Frensley, PropertyMinder VP of Sales & Marketing, provides extensive insight on how to increase your listings, fully nurture buyer and seller leads, boost your referrals, maximize client retention, stay top-of-mind, and strengthen your marketing efforts, through the implementation of exceptional practices and cutting-edge technology.

 

Excerpts and highlights:

Setting up searches for your homebuyers through the MLS is not doing anything good for your business. It’s simply sending listings to a customer. Our system sends listings to a customer – BUT in addition, when they’re looking at a listing, they’re looking at it on YOUR website.

When you upload photos to the MLS, everything is compressed and shrunk to minimize space. Nice thing about our new MLS Search is that we have purchased a separate server to house all of the large photos

~

It’s all about protecting your investment. NAR says that 80% of your database is going to choose another realtor – based on how people habitually market themselves.

Everyone in your database, at some point, is going to choose a realtor for some action – whether it’s buying a home, selling a home, etc.

Let’s make sure you’re always THE option.
Never assume that because you sold that person a house 10 years ago means that you’re going to be a part of their next transaction.

~

We all have clients that are nosey neighbors.
Ask yourself: Do I want every one of my (nosey) homeowners to go to an Open House and talk to another agent who is trying to grow their database? Do I want every one of my (nosey) homeowners to Google the address of the home for sale and end up on Zillow, submit their information and connect with a different agent?

~

You had a buyer. You showed them homes. You built a relationship.
Once they purchase a home – your marketing, inadvertently or otherwise, becomes remedial (sending general info, collective market snapshots, holiday greetings, etc.)

Seller’s Corner sets your homeowners (prospective sellers) on active, pending and sold neighborhood alert – effectively ensuring they are getting relevant, useful and – dare we say – inspiring information from you.

~

Make your website a hot spot of options.
“Here’s my website – here’s what your home is worth and/or here’s access to active homes in the entire area you’re looking to settle down in.”

Regardless if somebody can buy it, it’s important to give somebody the ability to look. Make yourself (more specifically, your website) their one-stop access to photos, details, and insight on any and all homes and properties (including luxury locations and views).

~

 

Weekly real estate marketing tips can be found on our featured Tip Of The Week Archives and our ActiveRain Blog.

 

Another Listing-Generator/Money-Maker Marketing Tip.

Posted on: April 14th, 2018 by Tim Garcia

los

Staying connected to your homeowners (via Seller’s Corner) pays off in 2018.

How?

Case in point: 281 Belblossom Way, Los Gatos, CA 95032
– Listing Price (2014): $1,585,000 (via Redfin)
– Listing Price (2018): $1,999,999 (via Oak Anchor Homes)
– Property Value Increase: $414,999  in just 2 years.

In a nutshell, $414,999  price increase in 2 years is enough to reach out to your past clients and let them know a thing or two about a thing or two.

Seller’s Corner is your friend, your foundation, your bridge to the land of listings.
Remind them how much their home is worth.
Remind them you have the answers they’re looking for.
They’ll remember you when they’re ready to sell their home.
It’s that simple.

Tim
Marketing Director
Direct | 408.213.4668
Buy Just 3 Months, Get 2 Completely Free
Free Service For Existing Customers With Our Referral Program

More marketing advice can be found on our featured Tip Of The Week Archive page.

 

STOP, DROP, and SELL!

Posted on: April 13th, 2018 by Tim Garcia

 

In honor of “Drop Everything and Read” Day (which is, well, today 4/12) – we’re taking a moment to reflect on and underscore what it takes for your leads and clients to literally DROP what they are doing – and not only READ an email, text and/or hard content from you – but GET INSPIRED TO RESPOND to you, based on what you sent them to read.

Make sense?

We’ve said it time and time again: giving folks relevant, useful info. (like, say, THE VALUE OF THEIR HOME; WHAT THEIR HOME IS WORTH and/or PROPERTIES THAT MATCH THEIR DREAM HOME) is not only immensely appreciated by sellers and buyers, respectively – it gently coerces them into making a direct and critical correlation between the valuable content they are reading, and how they perceive you.

In essence, once you send something memorable and (particularly financially) empowering to them, you are then associated in their mind’s eye as the neighborhood expert with all of the answers; a reliable, wise professional that they feel safe turning to, to responsibly and swiftly handle all of their real estate needs.

The content you send out should possess an inherent sense of urgency (in buying, selling, and referring) that will ultimately make folks want to:

DROP everything, READ, and (inevitably) SELL (with you)!
DROP everything, READ, and (inevitably) BUY (with you)!
DROP everything, READ, and (inevitably) REFER (you to their family and friends)!

Get them to STOP, DROP, READ and BUY/SELL/REFER with you by CONSISTENTLY reminding them that you have every real estate resource imaginable that will:

FIND BUYERS THEIR DREAM HOME (via carefully selected, customized, and punctual Listing Alerts & Property Matches).

ENSURE SELLERS SECURE THE BEST OFFER ON THEIR HOME (via delivering accurate, updated, and detailed Home Values they won’t find on Zillow, Trulia and the like).

MAXIMIZE HOMEOWNERS’ PROPERTY VALUES (via your trusted service provider “Homebrella” networking system, supplying affordable home improvement needs).

Heads up (as corny as it may sound): following the aforementioned advice might result in you needing to STOP, DROP AND ROLL – ’cause you’ll be on FIRE! 🙂

Tim
Marketing Director
Direct | 408.213.4668
tim@propertyminder.com
Free Service For Existing Customers With Our Referral Program

Marketing tips, advice, and guidance can be found on our featured Tip Of The Week Archive page.