Archive for August, 2016

Switching Utilities Just Got WAY Easier.

Posted on: August 25th, 2016 by Tim Garcia

Hi folks,

Tim here again, with great news for your clients! We just teamed up with MyUtilities, a FREE, easy, and (most importantly) hands-free utilities service.

See this nifty service in-action with a quick LIVE demo.
Reap the benefits with a free 30 day test drive.

Cable, switched. Internet, switched.
Phone, switched. Water, switched.
All handled from your website. Such a lovely thing.

MyUtilities will act as a personal concierge for your clients to switch their utilities and smoothly handle all of the details that everyone hates to deal with.

We added this to your website for one simple reason: to be another reason for your clients to come to your website, to see your value, and to make their life as simple as possible during their move.

When you have a moment, let your clients know by sending them a link to your Switch Utilities page on your website.

They will love how convenient it is.
They will love how time saving it is.
They will also love how free it is.

If you have any questions, please feel free to reach out at any time.


Take care,

Tim
408.213.4668
tim@propertyminder.com
PropertyMinder Marketing

*Preceding email notification originally drafted by VP of Sales & Marketing, Tawd Frensley*

Engage Your Buyers & Get Them Responding With These 2 Email Texts

Posted on: August 23rd, 2016 by admin

Keep it short and simple with your Buyers

Looking to send out a few concise, straight-to-the-point emails to your Buyers this summer?
Searching for new phone pitches or engaging voicemail scripts?
Look no further.
Here’s two for you, that are ready-to-go.

Subject line: View properties?

Text: 

I hope you and your family are doing well.
I was wondering if you would like to set up a time to view some of the listings I have sent to you?
I am open this weekend if you are free.

Talk soon,

Subject line: I specialize in your neighborhood

Text: 

I specialize in your neighborhood and have been working with home buyers in your community for several years now.

I would love to talk about your potential move to see if I can help you find the best real estate investment in your area.

I am available this weekend. When would be the best time to speak?

Talk soon,

Try these emails out this week! Tell us what worked and what did not.
Interested in more email texts? Let us know. Or try 30 days at no cost. 

Let me know how I can help you.

Warmly,

Anna
PropertyMinder’s Community Manager
anna@propertyminder.com
408-213-4658

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.

Boosting Referrals & Listings: The “Cherry On Top” Approach.

Posted on: August 16th, 2016 by Tim Garcia

Hey again,

Tim here – how’ve you been?

I’d like to run a quick definition by you:
The cherry on the cake (or on top): A desirable feature perceived as the finishing touch to something that is already very good. (OxfordDictionaries.com)

That said, think of the content below (as well as every other follow-up email and phone script that I write for you) as the sweet and memorable cherry-on-top for all of your seller transactions – a way of coming out on top and securing post-transactional referrals from, and fostering long-term relationships with, your leads and clients.
Subject Line: Best Offer On Your Home: You’ve Earned It.

The next step of our journey together concerns pricing.
We need to establish an advantageous price point that will both expedite the selling of your home and be as rewarding to you and your family as possible.

I’m more than happy to interpret specific housing data, assess any estimation(s) you have calculated, and provide an educated and thorough evaluation for you.

Give me a call or send me an email to further discuss the property pricing process.
Even if you just have questions about the structure and fluctuations of the current market,* I’m happy to share my insight.


Talk with you soon,

_________________

* Hint: Seller’s Corner automates neighborhood alerts for your clients
(rendering you THE agent on their mind when they’re ready to list).
Register for the next Seller’s Corner & Client Tracking webinar
to see this listing-generator in full-swing.

Let me know if you have any personal
email marketing content requests.
I’m here to write for you, around the clock.

Take care and stay in touch,

Tim
408.213.4668
tim@propertyminder.com

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.

Try 1 Or 3 Of These Past Client & Lead Email Texts. What Do You Have To Lose?

Posted on: August 9th, 2016 by admin

Reconnect with your past clients and your leads with these free email texts (or pitches!)

It’s so easy to say “hello”and to simply remind people what it is you do. Ask people how their summer is going so far. Ask your leads and clients where they went or are going on vacation. Talk about your favorite barbecue recipes and what the kids are doing during the day while school is out. These conversations will leave good impressions on people.

-Send the email texts below to people individually or with a mass email blast.

-Or try calling 10 people per week that you have not spoken to in a while and use these as pitches.

Choose one or try them all. What’s there to lose, right?

Email 1: 

How have you been?
I am sorry for not reaching out to you recently. Even though there isn’t an excuse for being too busy to say hello, I just wanted to touch back and see how everything is going and to thank you again for you business.

That being said, I was wondering if there is any real estate information I can provide you with today? I would be glad to send you information that is tailored meticulously to your needs and preferences, so you get exactly what you want, when you want it.
Thanks for letting me apologize for not following up and staying in better touch with you.
I look forward to hearing back from you about what has been going on in your life.
Have a great rest of the day.

Email 2: 

How have you been? I just wanted to check in and see how you and your family are doing.  I am looking forward to catching up with you. I have some pretty interesting things to share with you about your neighborhood and the home values in it.
Do you have 10 minutes this week or next to speak over the phone or to meet for an hour in person?
Take care and talk to you soon.

Email 3: 

How are you today?
I just wanted to touch base with you and make sure I have the correct contact information for you. When you have a moment, can you please confirm your home address?  I wanted to send you a comparable market analysis. Your home address will allow me to create a report of home values in your neighborhood.

Secondly, is there anything that we can do for you right now? Remember that I am here for you to take care of all your real estate needs. I know plenty of service providers that I can recommend if you are thinking about improving your home.

Anyways, I hope all is well. I would love to hear from you and see how things are going.

What did you think of these email texts? Whether you liked them or not, we would love to know.

Do you have questions? Curious to find out more about our emailing tools or our company?
Feel free to email or call Anna directly.

Click here for Buyer, Seller, Open House, and Halloween email texts. 

I hope these email templates (or pitches) help you find success in the last 5 months of 2016. Real estate is after all a people business. It’s time to reach out.
Talk soon,

Anna
PropertyMinder’s Community Manager
anna@propertyminder.com
408-213-4658

propertyminder.com

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.

Sell It! Effectively Convince Sellers They Need You To List Their Home

Posted on: August 2nd, 2016 by Tim Garcia

Hey there,

Tim here. Just thought I’d share another quick, seller-oriented Script Of The Week.

If you’re at a loss of how to convince homeowners (your sellers) to turn to you when they’re ready to make a decision – this email (or phone) pitch really drives your message home (no pun intended).

Okay, okay. The subject line may be pushing it a little – but your goal is to get their attention, right? If you’d prefer a softer subject line, let me know and I’ll send an alternative one your way, in a jiffy.

 

Subject Line: You Need Me. Let’s Maximize The Offer On Your Home.

Hey there ____,

It was nice meeting you the other day. I was wondering if you are you still interested in market conditions * and the what homes are selling for in your neighborhood?

There are many benefits to using a real estate agent but I wanted to share what usually happens when homeowners sell on their own:

– Limits exposure of your listing to interested buyers to only people that drive by your home.
– Reduces the amount of offers you will get on your home.
– Forces you to sell at a price below market value.
– Leaves you open to liability and neglecting proper precautions when dealing with contracts, inspections and other procedures.
– Causes your property to stay on the market too long without getting offers which causes buyers to think something is wrong with the home.

 

So, take the time to ask yourself:

– Am I knowledgeable about the legal, contractual, and procedural elements involved?
– Am I pricing my home correctly? Do I even know what its worth?
– Can I distinguish serious buyers from those who are just looking?
– Do I have the time to schedule appointments and host tours?
– Can I showcase my home online with the latest marketing tools including virtual tours, panoramic pictures and detailed listing information?
There’s clearly a lot to consider.
Sometimes discussing things in-person is more efficient.

Let me know when you’d like to meet and talk one-on-one.
Sincerely,
________
* Note to agent: this is where Seller’s Corner comes in handy.
You can
register for the next Seller’s Corner & Client Tracking webinar
to see this listing-generator in full-swing.
Let me know if you have any personal
email marketing content requests.
(for trial and paying customers, of course).

I’m here to write for you, around the clock.

Take care and stay in touch,

Tim
408.213.4668
tim@propertyminder.com

 

More marketing advice can be found on our featured
Tip Of The Week Archive & Current Tip Of The Week webpages.